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AIGA Gourmet Typography Workshop

Every creative professional, including the most seasoned designer, can benefit from learning to communicate more effectively with type. This workshop will give you the expert-level typographic skills and aesthetics necessary to visibly improve your type. Gourmet Typography Training will sharpen your eye and reignite your passion for typography.

Session One – Fundamental (9AM – Noon)

This session teaches the fundamental typographic skills and aesthetics necessary for every designer. Learn to see and understand type and type designs like you’ve never seen before with a stimulating hands-on exercise, what makes a good typeface, the most common type crimes, and getting the most out of your software (typographically speaking).

Session Two – Advanced (1PM – 4PM)

This session teaches the advanced typographic skills and aesthetics every designer needs to know. Learn the hidden secrets of OpenType fonts, how to fine-tuning your type, tracking, word spacing tips and tricks, as well as mastering custom kerning. Take control of your type instead of letting it control you!

About the Speaker

Ilene Strizver, founder of The Type Studio, is a typographic consultant, designer, writer and educator specializing in all aspect of visual communication, from the æsthetic to the technical. Ilene formerly was the Director of Typeface Development for International Typeface Corporation (ITC) where she developed more than 300 notable text and display typefaces.

She writes the popular column, fy(t)i For Your Typographic Information for fonts.com, as well as TypeTalk for creativepro.com. Her book, Type Rules! The Designers Guide to Professional Typography, 2nd edition (3rd in the works), has received numerous accolades from the type and design community. She conducts her widely acclaimed Gourmet Typography Workshops internationally.

To register online visit: http://orlando.aiga.org/events/2010/09/40828949

Categories:   events

Comments

  • Posted: September 2, 2010 22:00

    Sheng Yi Liu

    Is this workshop recommended for people that is starting to take typography this semester? I have no knowledge about typography...but I'm very interested in this.
    Reply

  • Posted: September 8, 2010 12:45

    Kelly Granados

    I would love to be able to attend this workshop. However due to time constraints, my schedule will not allow me the opportunity. Does anyone else know if there will be another workshop such as this? Being an aspiring graphic designer, this is a great lesson. Typography is the fundamental basis of any design, and the most difficult to determine. Ilene Strizver designed more than 300 text and display typefaces. She has designed for firms such as Johnson and Johnson, Adobe, and BJ's wholesale. I would love a chance to have just a small window into her world. Please, if you know of any other upcoming workshops such as this, please post. Have a great day!!!!
    Reply

  • Posted: September 8, 2010 15:02

    Wilmari Rodriguez

    I wish I could go! I know very little about typography but I do know I will need it. Now I just TOO busy with college, work and having my uncles happy while I'm living with them, but I know that as soon as I can I'll need to take something like this to get were I wanna be. I think I'll look up Ilene Strizver's book though, it sound really interesting. Oh, and I agree with Kelly and Sheng.. I want to know if is also good for beginners and when will the next workshops would be. Bye!
    Reply

  • Posted: September 15, 2010 17:54

    Ilene Strizver

    Hi everyone! The workshop is for anyone from recent graduates in design to professionals. If you are still in school, you will probably not get as much out of it as you would after you get a bit more experience with design as well as the software, but the first sessions would still be useful to you. I am planning on doing a series of webinars for students thru professionals in the near future, so I suggest you sign up on my web site to keep abreast of them! Ilene Strizver
    Reply